Interaction Products

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“If you are not visible on online when people are doing homework, believe me, they will find others who are. We know that 60% of our U.S. store sales are influenced by our customers’ experience on BestBuy.com” ~ Brain Dunn, CEO of Best Buy
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Being visible on mobile or on desktop is not only important for brands like Best Buy, but is critical to the success of a local business who is competing to win these customers who are conducting homework prior to making a buying decision.
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You may be surprised to hear that 20% of searches across all Google properties are done locally. That’s not all: that number doubles to an amazing 40% for mobile searches.
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TxtWorx products help you take customers down a richer road of discovery, by offering products that are focused on knowing where the customer is in relationship to the sale, and communiating with them accordingly. We believe in the Life-Cycle Marketing Strategy that consists of: Reach, Acquire, Convert, Retain, and Advocate.
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Pause the transitions? Click on a word in the column on the left.

Reach is the starting point where you capture the attention of the potential target audience. Your advertisements work to capture the potential customer’s attention and when they decide to interact with your brand is where our TxtWorx products begin interacting and entertaining. From our 2D bar codes, our Search Engine Optimization (SEO) services to our Facebook Business Pages goes a long way in entertaining potential buyers. Learn more about our products by clicking here.
Acquire is where the potential customer interacts with your brand by walking into the store, giving you a call, responding to your email or visiting your website. We have a series of products that focus on providing a clean, simple and engaging mobile and online environment to let your brand shine. We also have a product that provides insights into the visitor experiences on your site by tracking page/path flow including signing up for a newsletter, filling out a credit application, taking a survey, requesting a coupon, or when they abandon your site just to name a few products. Learn more about our products by clicking here.
Convert is the point when a conversion takes place. It could be arriving at a certain page within your site, watching a certain video, opting in to receive regular updates and/or purchasing a product or service offline or online. In this area of the Life-Cycle Marketing Strategy, we carry forward all of the engagement elements from the Acquire phase to provide you with insights into customer interaction and research behaviors. These insights will provide areas of optimization and reveal the need for any additional services. Learn more about our products by clicking here.
Retain is where you nurture the relationship and encourage repeat sales. It is far easier, and less costly to sell additional products and services to an existing customers than it is to find new leads. This is where TxtWorx creates a location on leading social media sites for your brand to interact with existing customers. Conduct product reviews, highlight new customers, provide continual education videos are some of the items our products will add to your social brand reputation. Learn more about our products by clicking here.
Advocacy  is when your customers are advocating on behalf of your brand to the offline and online world. They tell their family, friends, and followers about your products/services in glowing ways. Advocating is simply the best marketing tool possible and TxtWorx provides a social connect to empower these advocates with the most up to date information to become brand ambassadors. Learn more about our products by clicking here.  

Making a Great First Impression
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The first interaction most people will have with your brand will happen on your Mobile Website or your Desktop Website. Savvy shoppers have come to expect a certain experience when conducting research prior to making a buying decision. Your websites have to meet the expectations and deliver an engaging experience for your future success.
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Mobile Website are extremely important because over 60% of all Internet visitors are doing so from their cell phone, tablet or iPad. Mobile Internet traffic is predicted to surpass desktop by 2013, so the time is now to offer savvy mobile visitors what they are expecting. Our TxtWorx goMobi Websites deliver what is expected of these savvy mobile visitors and does so with little effort on your part. Click here to learn more about TxtWorx goMobi Websites.
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Desktop Websites have proven their worth over the last 15 years and the technology has evolved to an unbelievable interaction level. Engaging the visitor with the latest technology available helps lead your visitors to a desired conversion. Our technical staff does all of the work for you, so you can focus on delivering the best products or services that you can. Click here to learn more about TxtWorx Desktop Websites.